Directions

La Riche Directions is an iconic UK hair colour brand who have celebrated 40 years of bringing colourful dye to the masses, all at an affordable price! Express yourself with at home DIY hair dye with a semi-permanent conditioning vegan and cruelty-free formula that also contains no ammonia, peroxide, or PPDs. Tragic Beautiful has all of their popular shades, including Midnight Blue, Carnation Pink, Flamingo Pink, Midnight Blue, Apple Green and Lilac, Pastel Pink, Silver and White Toner.

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Pastel Blue Hair Dye-Directions-Tragic BeautifulPastel Blue Hair Dye-Directions-Tragic Beautiful
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Slate Hair Dye-Directions-Tragic BeautifulSlate Hair Dye-Directions-Tragic Beautiful
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DirectionsSlate | Hair Colour
Sale price$11.00 USD
Antique Mauve Hair Dye-Directions-Tragic BeautifulAntique Mauve Hair Dye-Directions-Tragic Beautiful
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Wisteria Hair Dye-Directions-Tragic BeautifulWisteria Hair Dye-Directions-Tragic Beautiful
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DirectionsWisteria | Hair Colour
Sale price$11.00 USD
Vermillion Red Hair Dye-Directions-Tragic BeautifulVermillion Red Hair Dye-Directions-Tragic Beautiful
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Coral Red Hair Dye-Directions-Tragic BeautifulCoral Red Hair Dye-Directions-Tragic Beautiful
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DirectionsCoral Red | Hair Colour
Sale price$11.00 USD
Fluorescent Yellow Glow Hair Dye-Directions-Tragic BeautifulFluorescent Yellow Glow Hair Dye-Directions-Tragic Beautiful
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Spring Green Hair Dye-Directions-Tragic BeautifulSpring Green Hair Dye-Directions-Tragic Beautiful
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DirectionsSpring Green | Hair Colour
Sale price$11.00 USD
Lilac Hair Dye-Directions-Tragic BeautifulLilac Hair Dye-Directions-Tragic Beautiful
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DirectionsLilac | Hair Colour
Sale price$11.00 USD
Turquoise Hair Dye-Directions-Tragic BeautifulTurquoise Hair Dye-Directions-Tragic Beautiful
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DirectionsTurquoise | Hair Colour
Sale price$11.00 USD
Dark Tulip Hair Dye-Directions-Tragic BeautifulDark Tulip Hair Dye-Directions-Tragic Beautiful
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