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Aether Gift Pack Tiktok Giveaway!

November 7, 2024

Aether Gift Pack Tiktok Giveaway!

To celebrate the relaunch of our exclusive Luxe vegan bath & body brand Aether - we are gifting away the ultimate Aether gift pack to one lucky winner on Tiktok! This gift pack is valued at ove...
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How to Throw the Perfect Halloween Soiree!

October 24, 2024

How to Throw the Perfect Halloween Soiree!

As our favourite day of the year creeps closer, we’ve started getting into the Halloween spirit—pulling out our spooky platters, polishing the glassware, and draping cobwebs around the house in pre...
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5 Septum Piercings We Can't Get Enough Of

October 17, 2024

5 Septum Piercings We Can't Get Enough Of

Septum piercings have long been a staple of alternative style, but if you're ready to take things up a notch, we’ve got just the jewellery pieces for you! From pieces that make a quiet statement da...
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Book Of Shadows

Manifest Your Own Alligator Tour Guide like Lana Del Rey

October 3, 2024

Manifest Your Own Alligator Tour Guide like Lana Del Rey

We've all seen the news over the past few months, Lana Del Rey was dating and now MARRIED a goatee toting alligator tour guide. It's definitely got some of us thinking about where we can find ourse...
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How to Celebrate Ostara
Ostara

September 4, 2024

How to Celebrate Ostara

One of the most joyous festivals in the Wheel of the Year is Ostara, marking the the Spring Equinox! 
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Rituals for Ostara
Ostara

September 4, 2024

Rituals for Ostara

Ostara (pronounced Oh-star-ah) is celebrated in Australia and the Southern Hemisphere between September 20-23 and between March 20-23 in the Northern Hemisphere. In 2024, Ostara in the Northern Hem...
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Shop Gothic Clothing & Alternative fashion online

For those who identify as goths or simply enjoy the goth aesthetic, finding the right gothic clothing and fashion items can be an important part of expressing their individuality. Tragic Beautiful is Australia's longest standing online store for goth clothes from brands like Killstar & Mary Wyatt. Stomp out in style in Tragic Beautiful's range of goth shoes and goth boots from Demonia! We've also got goth makeup from Deadly Sins Cosmetics, perfect for those who would like to try a new goth glam look. Our range of gothic jewellery is perfect for goth fashion lovers to finalise their desired goth style. Whether someone identifies as a trad goth or simply enjoys incorporating goth elements into their wardrobe, Tragic Beautiful is the best gothic store in Australia, our alternative clothing options are so good that they can make even the most timid fashionista go berserk with excitement!

Gothic Home Decor, Oddities & Curiosities

If you're looking to express yourself in your home, Tragic Beautiful is the best place to shop for all your needs! Our Australian online store offers a wide range of gothic decor and cottagecore aesthetic items that cater to whoever you are! Whether you're a witch looking to deck out her home in Hedge Witch Cottage decor, or a trad goth who loves coffin home decor from The Haunted Mansion, we've got you covered! We also have a range of oddities and curiosities including taxidermy, entomology, fossils and more.

Metaphysical supply store & witchcraft shop

Having access to quality witchcraft supplies is essential for any ritual or spell! Tragic Beautiful is your new fave metaphysical store in Australia, offering a vast selection of witchcraft supplies online! Some of our metaphysical items include witchcraft books, tarot cards, crystals, cauldrons, runes, amulets, talismans, athame, and much more. We have everything a witch needs to perform any witchcraft ritual or other spellcasting practices for Sabbaths, moon rituals and more! With so many options, Tragic Beautiful has become the go-to witchcraft shop for practitioners across Australia who are looking for a one-stop-shop for all their witchcraft supplies needs. If you're unable to find any witch shops near you or want to shop from the comfort of your own home, you can find everything you need for your next spell or ritual right here! From beginner witchcraft supplies to more advanced items, they have everything that witches of all levels need to make their practice powerful and effective.